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Monthly Archives: May 2013
Corona found its Beach in Tennis data.
With the recent news about how technology companies are forming sponsorship/partnerships with sports teams/leagues, I wanted to share an astonishing collaboration between Corona beer & the Association of Tennis Professionals (ATP). Corona Perspectives is an opportunity to break down every … Continue reading
Posted in Activation, Branding, Marketing, Sponsorships, Sports
Tagged ATP, Corona, Data, Technology, Tennis
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