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Category Archives: Drunk Driving
Karaoking might be a sign you are not able to drive home
Every alcohol company has an inherent duty to promote a responsible drinking message. Brands do not benefit from the misuse of its products. As good corporate citizens, these companies and brands invest in programs that help drive awareness of consequences … Continue reading
Posted in Activation, Cause Marketing, Drunk Driving, Marketing, Promotions
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Designted Driver Services
With cities and states cracking down on drinking and driving, non traditional businesses have been established. Your standard taxi cab gets you home safely but does not address your car. A major reason why some risk getting behind the wheel is … Continue reading
Posted in Cause Marketing, Drunk Driving
Tagged Entourage Transportation, Scooter Angels, Zingo
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Reducing drunk driving campaign
Antartica beer and ad agency, Almap BBDO from Sao Paulo, Brazil need to be commended on their work to try and curb drunk driving in Brazil. This unique and edgy campaign surely captures the attention of it’s targeted consumers at … Continue reading