Category Archives: facebook

UPDATED- Customer Hospitality – Heineken Dugout Concept

With any good sports property you will find a beer sponsor competing for the attention of its fans. A major emphasis has been to upgrade their stadium signage and rethink their strategy. Beer brands are in favor of creating a … Continue reading

Posted in Activation, Advertising, Beer, Branding, facebook, Sponsorships, Sports, Stadium Signage, Themed Area | Tagged , , , | 3 Comments

Demonstrate your brand values – Corona Save the Beach Hotel

In driving awareness about the trash problems that liter the shores of our beaches, Corona has erected hotels completely made of the rubbish they collected. Hotels were designed by German artist Ha Schult. He is quoted as saying “We create rubbish … Continue reading

Posted in Activation, Advertising, Beer, Branding, Cause Marketing, facebook, Imports, Promotions | Tagged , , , | Leave a comment

Beer Coupons on Facebook

Grocery stores are littered with tear pads and coupons. Successfully placed adjacent to the product, brands intend to increase customer satisfaction, trial and awareness for their product. Sadly, most consumers have made up their mind on what they will purchase … Continue reading

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Guinness Facebook Check in

On September 22nd, Guinness plans to honor the man  who signed the lease for the St. James’s Gate Brewery, Mr. Arthur Guinness. 2 yrs ago, marking the 250th yr anniversary of the lease agreement, Guinness created the Arthur Guinness Fund. … Continue reading

Posted in Activation, Advertising, Beer, Branding, Cause Marketing, facebook, Imports, Location Bases Services, Promotions, Social Media | Tagged , , , , | Leave a comment

Guest Bartender (Post): Work hard, Party Hard: Miller High Life’s Coolest Job in the World

Fellow beer enthusiast, Brady Walen is a marketing professional & blogger based in Portland Oregon. Brady has a tremendous website in Craftedsocialmedia which helps breweries, brewpubs, taprooms, bottle shops and event organizers use social media to talk, listen, and connect with … Continue reading

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Extend your campaign with a good recap

If life is about the journey and not so much the destination, Pacifico’s Adventure on Tap campaign was brilliant. As remarkable as the actual story was, the brands desire to recap and share the experience is outstanding. Pacifico drives further … Continue reading

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Budweiser Beer Camp

Budweiser goes huge in Canada. Budweiser Canada is promoting the continued return of Bud Camp. Essentially, Bud Camp is a branded wilderness experience. It consists of 3 days of unbelievable, over the top activities: white water rafting, paintballing, concerts, ATV … Continue reading

Posted in Activation, Beer, Branding, facebook, Promotions, Social Media, Themed Area | Tagged , , , | Leave a comment