Category Archives: Uncategorized

Power of Bringing Friends Together

Nothing will replicate the camaraderie among friends while watching a live sporting. Passion, tension and all other emotions run wild. In a group dynamic a bond exists that is difficult to express. And yet it is there. Undeniably present and unshakable. … Continue reading

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Tooth Opener

Injuries occur in sports. The game of rugby provides some vicious collision including those that break or jaw loose a tooth. The Salta beer brand continues to build on their Rugby sponsorship platform. In a head scratching ad, players with missing … Continue reading

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Corona asks tennis professionals to go for distance, not speed

As the official beer sponsor of the ATP World Tour, Corona has been providing local tournament cities with some wonderful pre-event activities. Valencia Open 500 and Corona teamed up together and leveraged their partnership together to create a 1st of … Continue reading

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Mobile beer branded vehicles

Besides serving as a branded vehicle, the following beer themed mobile units offer unique experiences to engage consumers. Each unit is an effective sales and marketing tool that is without boundaries. Surely heads turn when these are spotted on the … Continue reading

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Duvel showcases competition about art & not beer.

Once again, Belgian beer, Duvel has commissioned international artists to showcase their creative talents on a blank Duvel glass. Duvel effectively showcases their passion to support art, design and architecture. In allowing consumers to purchase these artist inspired glasses, the … Continue reading

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Beer Collaboration: Apparel company produces craftbeer to celebrate sailing race

With limited marketing budgets, craft beers are always looking for opportunities to gain awareness and generate buzz about their suds. Never overlooking an opportunity, Brewers & Union created a limited edition beer, Kreechr, for the apparel giant: PUMA.  This beer … Continue reading

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Coors Light: Silver Bullet Express Train in the Northest

Coors Light has been riding 1 consistent brand message for the past 5 years: Cold refreshment. Recently the brand has hammered this message home with key package innovations that indicate when your beer is at an optimal cold temperature. Another … Continue reading

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