Tag Archives: Budweiser

Budweiser leverages Walk Off Home Runs for Military Charity

It’s a WALK OFF! This time the objective is not to turn left vs right & out model a rival on the runway. With anticipation of the MLB season building,  Budweiser announced this afternoon their support of late inning heroics … Continue reading

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Beer industry best practice: Mobile Apps

Beer brands are under considerable pressure to remain relevant with consumers. With younger generations passing on absorbing brand messaging through traditional media outlets, brewers have slowly been migrating to mobile apps. In the early days, the sole purpose of these … Continue reading

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Celebrating Chinese New Year – Year of the Dragon

Here are some best practices from 4 beer brands on how they are helping celebrate the 2012 Chinese New Years. As global brands, each of the following brewers realizes the importance of diversity and helps celebrate it. TIGER Surely live … Continue reading

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Evolution of Beer games: Beer Pong, Flip Cup and now I give you Beer Pyramid

Budweiser might have stumbled upon the next social beer game to be played by young contemporary adults at their homes or accounts. During their Band of Buds competition finals in Las Vegas, the brand challenged teams to build a pyramid … Continue reading

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Canadian Hockey – Budweiser Sponsors Winnipeg Jets & local outdoor ice rinks

Yesterday it was announced, that Budweiser (CA) would be the official beer sponsor of the Winnipeg Jets. To celebrate this new corporate partnership, Budweiser released some impactful branding news on how they were to leverage the sponsorship. To watch a … Continue reading

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Mobile weather app by Budweiser (Ireland)

Ron Burgundy watch out. Scotch and being a news reporter are out. It’s all about the weatherman and beer. Here is a novel concept executed brilliantly in Ireland. Budweiser’s (Ireland) “Ice Cold Index”  should be a case study for mobile … Continue reading

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Budweiser Beer Camp

Budweiser goes huge in Canada. Budweiser Canada is promoting the continued return of Bud Camp. Essentially, Bud Camp is a branded wilderness experience. It consists of 3 days of unbelievable, over the top activities: white water rafting, paintballing, concerts, ATV … Continue reading

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