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Tag Archives: Ireland
Guinness Facebook Check in
On September 22nd, Guinness plans to honor the man who signed the lease for the St. James’s Gate Brewery, Mr. Arthur Guinness. 2 yrs ago, marking the 250th yr anniversary of the lease agreement, Guinness created the Arthur Guinness Fund. … Continue reading
Posted in Activation, Advertising, Beer, Branding, Cause Marketing, facebook, Imports, Location Bases Services, Promotions, Social Media
Tagged Arthur Guinness, Beer, Check In, Guinness, Ireland
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Mobile weather app by Budweiser (Ireland)
Ron Burgundy watch out. Scotch and being a news reporter are out. It’s all about the weatherman and beer. Here is a novel concept executed brilliantly in Ireland. Budweiser’s (Ireland) “Ice Cold Index” should be a case study for mobile … Continue reading
Posted in Activation, Advertising, Apps, Beer, Branding, Macro Brews, Promotions, Social Media, Twitter, YouTube
Tagged Budweiser, Ice Cold Index, Ireland, mobile marketing
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