Tag Archives: Surfing

Owning Beach Activities

Posted on August 2, 2011 by Mark Gallo

Bud Light Lime is heating up its summer sports activation. The perceived seasonality of this brand forces majority of its activation to take place during the summer months. The brand has associated itself with beach time activities. The brand’s  aggregate … Continue reading →

Posted in Beer, Branding, facebook, Promotions, Sports | Tagged , , , , , , | 1 Comment